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Shop Talk: Decoding the Latest Consumer Trends from HubSpot
The need to understand your consumer base is a given in the marketing world. However, this task is easier said than done. With technological...
Say the Magic Words with Voice Search Optimization
If your web content isn’t easy to follow, you’re doing your brand a disservice. Numerator reports that 82% of consumers want their shopping experience...
Swipe Right on Success With Mobile Marketing
The rise of smartphones over the last decade led to increased dependence on this evolving technology. A report from 2023 discovered that 56.0% of...
Elevate Your Marketing AI Expertise at MAICON 2024!
Prepare to take your marketing strategies to new heights at the Marketing AI Conference (MAICON) 2024! Scheduled for September 10-12, 2024, in Cleveland, Ohio,...
Unlocking Marketing Magic: Q&A with Stephanie Studer
The world of marketing is not only demanding but also constantly evolving. With new trends at every corner and the latest technologies rising in...
Out of the Spam Folder with Email Marketing Automation
Email marketing is a crucial tool for any brand looking to engage with its audience. Billions of people use email services, and 88% check...
From Waste to Wins: Optimizing Your Paid Advertising Campaigns
Marketing teams are no strangers to the struggles with paid advertising campaigns. Even with all the proper market research completed, there is no guarantee...
Supercharge Your Marketing with User-Generated Content
The world of social media is both dynamic and demanding. Brands are at the mercy of each platform’s individual in consumers’ “For You” pages....
Identity Crisis? Not with a Strong Brand Identity!
In today’s world where just about every business is vying for consumers’ attention, it is more crucial than ever to stand out. But that...
